Podtrac is the leader in measurement and advertising for premium online shows and audio and video podcasts. Since 2005, premium content creators and innovative marketers have partnered with Podtrac for successful advertising programs which reach highly engaged audiences through mobile devices, computer desktops, and internet television platforms.
For publishers of online shows and podcasts, Podtrac serves as their expert for measurement and partner for best practices. Podtrac provides publishers with free audience measurement and demographic research for their shows, and best practices for show attributes and formats which resonate best with audiences. Podtrac also serves as their business and advertising partner providing expert advertising representation and advertising program management. Podtrac enables publishers of online shows and podcasts to grow their audiences.
For advertisers and agencies, Podtrac serves as the advertising partner for premium online shows and podcasts reaching highly engaged audiences. Podtrac provides advertisers with expert show reach and demographic information, insightful recommendations for shows and advertising formats to achieve their objectives, best practices for ad effectiveness measurement and ROI analysis, and ad program management. Podtrac enables advertisers to successfully achieve their advertising and business objectives.
With its services for content creators and advertisers, Podtrac helps enable the industry for quality online shows and podcasts. We look forward to working with you.